Tiger Woods In Line To Receive $8 Million From Player Impact Program

When Tiger Woods was hospitalized after his spectacular automotive accident in February, it was fairly apparent that he can be out of motion for a while, however because of the PGA Tour’s Participant Impression Program (PIP), his incomes potential on the sphere won’t. be getting a lot affect in 2021.

For context, the PIP is what Illustrated Sports described because the US $ 40 million / AU $ 55.47 million kickback from the PGA Tour to the Premier Golf League; the latter of which was allegedly spending appreciable sums to lure AAA names away from the previous. Spreading the whole sum among the many 10 gamers who had the best “affect rating” all through the calendar yr, US $ 8 million / AU $ 11 million is put aside for whoever has the most important fingerprint.

Elements thought-about in figuring out an affect rating embrace the next:

  • Recognition in Google searches (Self-explanatory)
  • Nielsen Model Publicity Ranking (metric of the worth that every participant delivers to the sponsors by the whole time that seems within the transmissions)
  • Q classification (metric of familiarity with the participant’s model and common attractiveness)
  • MVP Index Ranking (metric of participant engagement on social media and digital channels)
  • Mentions of soften water (frequency metric on participant mentions on numerous media channels)

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Whereas the official rankings for the Participant Impression Program haven’t but been revealed, neither is the PGA Tour planning to advertise bonuses cashing in, it does not take a seasoned sports activities analyst to appreciate that Tiger Woods is on his technique to securing these tasty thousands and thousands. Being the world’s most prolific skilled golfer by a rustic mile, after all, comes with a 24/7 information cycle. Throw in a headline-grabbing automotive accident and it is just about a gap in a single for the most important fingerprint.

That is the place all the key names are projected to rank in 2021 based on Andy Wittry of Illustrated Sports activities (which apparently harnessed the ability of publicly out there information for this breakdown):

  1. Tiger Woods
    “It ought to come as no shock that nobody on the PGA Tour generates extra curiosity in Google searches or media protection, and nobody dwarfs his 6.5 million Twitter followers and a couple of.7 million Instagram followers. A spokesperson for the PGA Tour confirmed that Woods remains to be eligible for the Participant Impression Program. “
  2. Rory McIlroy
    McIlroy is second to Tiger on Twitter and Instagram, and third in Google Information outcomes, so the four-time prime winner and two-time cash winner from the PGA Tour will possible carry residence a big change from the start. debut. Participant Impression season “.
  3. Jordan sppieth
    “Spieth excels on social media with two million Twitter followers and 1.6 million Instagram followers, rating fourth among the many gamers examined.”
  4. Phil Mickelson
    “The present PGA Championship winner and six-time Main Champion has proven that not solely millennials have good social media abilities. His 1.2 million followers on Instagram ranked fifth among the many gamers examined and his roughly 782,000 followers on Twitter ranked eleventh. Solely 5 gamers have extra Google Information outcomes as Lefty continues to drive media protection. “
  5. Dustin Johnson
    “The world’s No. 2 participant has a mixed Instagram and Twitter following of greater than two million and ranks second in media protection, based mostly on Google Information outcomes.”
  6. Bryson DeChambeau
    “DeChambeau, the 2020 US Open champion, has been within the OWGR Prime 10 for a couple of yr, with only a week at eleventh out of the Prime 10, and proper now, he is a part of the dialog, as you need. to outline that, when it comes to social, digital and associated media curiosity, very similar to virtually any participant on the PGA Tour. “
  7. Rickie fowler
    “At first of October, Fowler was ranked a hundred and twenty fifth within the OWGR, and his greatest end within the 2020-21 season was a T8 within the PGA Championship. He missed the reduce in 4 of his final 9 tournaments and completed within the Prime 30 simply twice. However Fowler remains to be one of many largest stars in golf, and stars are outlined by the metrics that go into his Impression Rating. “
  8. Justin thomas
    Golf week reported that “it’s believed that the components used to calculate affect scores will distinguish between optimistic and unfavourable protection generated by a participant.” When Learn within the morning Analyzed search curiosity in PGA Tour gamers utilizing Google Traits, which measures search curiosity on-line, search curiosity in Thomas soared in January when he was caught on a sizzling mic saying a homophobic slur. Thomas and Fowler had the identical common rating in our evaluation, so we gave Fowler the benefit, since not all of Thomas’ publicity was good publicity. In an e-mail to Learn within the morningstated a PGA Tour spokesperson: “The Commissioner has the discretion to change a participant’s affect rating on account of unfavourable protection if vital,” when requested, on the whole, concerning the potential unfavourable impacts of unfavourable protection. of the media “.
  9. Brooks koepka
    Koepka was the world’s primary participant this time round final yr and has since dropped to thirteenth within the OWGR, however returned to the Prime 10 with three consecutive top-six finishes on the US Open, Vacationers Championship and the Open. Championship. Among the many gamers examined, Koepka ranks between eighth and twelfth in Twitter following, Instagram following and Google Information outcomes. “
  10. Jon rahm
    “The world’s primary participant and present US Open winner remains to be a comparatively newcomer to the PGA Tour, having turned professional in 2016, however he generates extra media protection than anybody not named Tiger, DJ or Rory, based on the outcomes of Google Information. , and is the fifth most searched participant on Google this season, based on Google Traits. “

You may learn Andy Wittry’s full evaluation here.

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